Axe ditches seduction game; re-looks masculinity in 'woke' video

Spray the deo, get the girl - after creating this advertising code for the deo segment, Axe examines masculinity in a music video that's more content, less advert....Read more

Axe ditches seduction game re-looks masculinity in woke video
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Marketing Initiative

COLORS Cineplex launches Uttar Pradesh's first solar power theatre 'Electro' at Meerut's Nauchandi Mela

COLORS Cineplex launches Uttar Pradesh's first solar power theatre 'Electro' at Meerut's Nauchandi Mela

The one of its kind innovative movie theatre beats power cuts by providing uninterrupted Entertainment.

Debates and Discussions

The changing face of brand integration

How have marketers' expectations of it changed over the past year?

afaqs play
  • Akash Banerji

    Voot

  • Shabir Momin

    ZengaTV

  • Pratik Gupta

    FoxyMoron

  • Mohit Joshi

    Havas Media Group