OOH

OOH

Ads on biz premises, balloons and skywalks also included under BMC’s draft policy for OOH

Guidelines for digitised hoardings are also expected soon.
OOH

IOAA announces the inaugural OOH Pinnacle Awards 2024, honouring Indian outdoor media owners

The inaugural event will take place on July 26, 2024, at the Hilton Garden Inn in Bengaluru.
OOH

OOH body chair Pawan Bansal urges agencies to advice advertisers to buy OOH media only from IOAA members

The IOAA chairman spoke about the measures taken by the body to further regulate OOH in India.
Advertising

PWD set to take down illegal ads from district main roads and state highways in South Karnataka: ToI

It aims to eradicate illegal advertisements from various districts in Bengaluru, Mysuru, Ramanagara, Kodagu, and Shivamogga districts.
OOH

BMC forms a panel to establish guidelines for billboards in Mumbai following the hoarding collapse

The panel includes IIT Bombay experts and an ex-employee of National Environmental Engineering Research Institute (NEERI).
OOH

News18 executes an interactive OOH campaign in GroupM offices

GroupM employees engaged in candid conversations with the News18's anchors.
OOH

IOAA supports Maharashtra govt and BMC to audit and regulate hoarding structures: Pawan Bansal

Indian Outdoor Advertising Association (IOAA) has shared a statement regarding the recent tragic incident in Ghatkopar, Mumbai.
OOH

Mumbai OOH tragedy fuels demands for stricter advertising regulations

Industry leaders call for self-regulations and stricter OOH advertising guidelines to make OOH billboards safer.
OOH

Ego Media's 100-foot billboard at Mumbai's Ghatkopar collapses and kills 14 in the storm

The police have filed a case against Ego Media's owner and others involved in an incident, alleging they did not obtain a NOC from the BMC.
Advertising

Prime Video incorporates the humble 'Lauki' to reveal the launch date for Panchayat Season 3

Prime Video's digital campaign for Panchayat Season 3 increased the popularity of the Lauki, reaching over one million people.
OOH

Ads on biz premises, balloons and skywalks also included under BMC’s draft policy for OOH

Guidelines for digitised hoardings are also expected soon.
OOH

IOAA announces the inaugural OOH Pinnacle Awards 2024, honouring Indian outdoor media owners

The inaugural event will take place on July 26, 2024, at the Hilton Garden Inn in Bengaluru.
OOH

OOH body chair Pawan Bansal urges agencies to advice advertisers to buy OOH media only from IOAA members

The IOAA chairman spoke about the measures taken by the body to further regulate OOH in India.
Advertising

PWD set to take down illegal ads from district main roads and state highways in South Karnataka: ToI

It aims to eradicate illegal advertisements from various districts in Bengaluru, Mysuru, Ramanagara, Kodagu, and Shivamogga districts.
OOH

BMC forms a panel to establish guidelines for billboards in Mumbai following the hoarding collapse

The panel includes IIT Bombay experts and an ex-employee of National Environmental Engineering Research Institute (NEERI).
OOH

News18 executes an interactive OOH campaign in GroupM offices

GroupM employees engaged in candid conversations with the News18's anchors.
OOH

IOAA supports Maharashtra govt and BMC to audit and regulate hoarding structures: Pawan Bansal

Indian Outdoor Advertising Association (IOAA) has shared a statement regarding the recent tragic incident in Ghatkopar, Mumbai.
OOH

Mumbai OOH tragedy fuels demands for stricter advertising regulations

Industry leaders call for self-regulations and stricter OOH advertising guidelines to make OOH billboards safer.
OOH

Ego Media's 100-foot billboard at Mumbai's Ghatkopar collapses and kills 14 in the storm

The police have filed a case against Ego Media's owner and others involved in an incident, alleging they did not obtain a NOC from the BMC.
Advertising

Prime Video incorporates the humble 'Lauki' to reveal the launch date for Panchayat Season 3

Prime Video's digital campaign for Panchayat Season 3 increased the popularity of the Lauki, reaching over one million people.