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WPP FY23 revenue up 2.9% from FY22; India stands out with a 7.7% growth

The agency network says AI will be fundamental to its business.
Advertising

Mixed Route Juice wins mandate for JungleBerry

The brand has entrusted Mixed Route Juice with the task of bringing its vision to life through a new campaign.
Media

Warner Bros. Discovery posts loss of $400 mn in Q4 2023

Advertising revenue of its DTC business jumped 51% to $186 million.
Marketing

Yes Securities and RedFM release 'We Love Wonga!" to encourage financial literacy

The campaign uses the term 'Wonga' to represent money, aiming to simplify financial concepts and promote financial decision-making.
Digital

Centre to send notice to Google regarding Gemini's 'illegal' responses on PM Modi

A social media user shared a response on X where Google's AI labelled Prime Minister Modi as a fascist in a query.
Media

ZEEL to form independent advisory committee to combat misinformation and market speculation

The committee will be presided by Satish Chandra, a former Judge of the High Court of Allahabad.
Marketing

UP Warriorz announces partnership with Pond’s Sun Miracle Sunscreen for WPL 2024

This collaboration aims to inspire the team to step out in the sun and achieve miracles on the field.
Advertising

Birla Opus appoints DDB Mudra as its creative partner

The mandate involves crafting strategy and communications for the brand.
Advertising

Maharaja Sawai Padmanabh Singh named global brand ambassador for U.S. Polo Assn.

A professional polo player, Singh has played for and captained the Indian National Team and has participated in various tournaments.
Marketing

NueGo partners with Haryana Steelers to promote sustainable mobility

Its involvement showcases the promotion of sustainable practices, fostering a sportsmanship culture, and community engagement.
Media

Warner Bros. Discovery posts loss of $400 mn in Q4 2023

Advertising revenue of its DTC business jumped 51% to $186 million.
Marketing

Yes Securities and RedFM release 'We Love Wonga!" to encourage financial literacy

The campaign uses the term 'Wonga' to represent money, aiming to simplify financial concepts and promote financial decision-making.
Digital

Centre to send notice to Google regarding Gemini's 'illegal' responses on PM Modi

A social media user shared a response on X where Google's AI labelled Prime Minister Modi as a fascist in a query.
Media

ZEEL to form independent advisory committee to combat misinformation and market speculation

The committee will be presided by Satish Chandra, a former Judge of the High Court of Allahabad.
Marketing

UP Warriorz announces partnership with Pond’s Sun Miracle Sunscreen for WPL 2024

This collaboration aims to inspire the team to step out in the sun and achieve miracles on the field.
Advertising

Birla Opus appoints DDB Mudra as its creative partner

The mandate involves crafting strategy and communications for the brand.
Advertising

Maharaja Sawai Padmanabh Singh named global brand ambassador for U.S. Polo Assn.

A professional polo player, Singh has played for and captained the Indian National Team and has participated in various tournaments.
Marketing

NueGo partners with Haryana Steelers to promote sustainable mobility

Its involvement showcases the promotion of sustainable practices, fostering a sportsmanship culture, and community engagement.