News

Digital

Meta AI rolls out for Indian users

Meta AI will be available in English across the company's suite of apps, including WhatsApp, Facebook, Instagram, and Messenger.
Digital

Apple and Meta partner over AI: report

As per a Wall Street Journal report, the rivals have held talks about potentially integrating Meta’s generative AI model into Apple Intelligence.
Marketing

Lessons from building Parle Products for 23 years – Krishnarao Buddha’s career in marketing

He joined Parle when its turnover was Rs 1,000 crore, today it is over Rs 17,000 crore.
Advertising

A look back at India’s 18-metal haul at Cannes Lions 2024; its lowest since 2019

The Indian contingent only managed to win two Gold Lions.
Advertising

Hey brands! Call me in my language

A panel of experts deliberated on the power of using the local lexicon in advertising at the afaqs! Festival of Languages.
Guest Article

The emerging trends in generative AI for new-age users

Our guest author reveals the emerging generative AI trends that professionals need to stay competitive in various industries.
Advertising

IRDAI bans insurance companies from advertising unit-linked policies as investment products

Insurance companies must clearly state that market-linked insurance plans differ from traditional endowment policies and carry associated risks.
Brands

Spotify and Royal Enfield announce collaboration fusing music and motorcycling

The partnership continues to fuel India’s indie, pop, and hip-hop celebrating youth adventure with RADAR and RAP 91 events.
Advertising

India ends Cannes Lions 2024 with 18 metals; its lowest tally since 2019

TGTHR, Leo Burnett, & McCann scored wins on day five.
Advertising

Nestle India's new campaign encourages individuals to embrace their journey with Munch

The campaign serves as a reminder of the rewards that come from staying true to oneself and pursuing one's dreams.
Marketing

Lessons from building Parle Products for 23 years – Krishnarao Buddha’s career in marketing

He joined Parle when its turnover was Rs 1,000 crore, today it is over Rs 17,000 crore.
Advertising

A look back at India’s 18-metal haul at Cannes Lions 2024; its lowest since 2019

The Indian contingent only managed to win two Gold Lions.
Advertising

Hey brands! Call me in my language

A panel of experts deliberated on the power of using the local lexicon in advertising at the afaqs! Festival of Languages.
Guest Article

The emerging trends in generative AI for new-age users

Our guest author reveals the emerging generative AI trends that professionals need to stay competitive in various industries.
Advertising

IRDAI bans insurance companies from advertising unit-linked policies as investment products

Insurance companies must clearly state that market-linked insurance plans differ from traditional endowment policies and carry associated risks.
Brands

Spotify and Royal Enfield announce collaboration fusing music and motorcycling

The partnership continues to fuel India’s indie, pop, and hip-hop celebrating youth adventure with RADAR and RAP 91 events.
Advertising

India ends Cannes Lions 2024 with 18 metals; its lowest tally since 2019

TGTHR, Leo Burnett, & McCann scored wins on day five.
Advertising

Nestle India's new campaign encourages individuals to embrace their journey with Munch

The campaign serves as a reminder of the rewards that come from staying true to oneself and pursuing one's dreams.