Marketing

Marketing

HDFC Life’s latest campaign is all about securing life after retirement

The brand's latest ad looks at retirement through the lens of a 50-year-plus couple preparing for the next phase of life.
Marketing

WhatsApp to take center stage as primary marketing channel: Jio Haptik report

WhatsApp chatbot solution provider Jio Haptik recently launched "State of WhatsApp Marketing 2023 Report.
Marketing

HUL forays into ‘health & wellbeing’ category with two investments

The company has invested in Zywie Ventures Private Limited (OZiva) and Nutritionalab Private Limited (Wellbeing Nutrition).
Marketing

Coca-Cola launches anthology film series on 'Real Magic' platform

A creative collaboration between Brian Grazer and Ron Howard’s Imagine Entertainment, the short films anthology will premiere on Prime Video.
Marketing

Robin Hood Army and Dentsu Creative to launch #ExtendedGuestList

According to some reports, a staggering 40% of food gets wasted during a wedding.
Corporate Communications and PR

NittyGritti ropes in Pitchfork Partners as strategic communication counsel

NittyGritti has also floated RFPs to onboard an entire partner ecosystem, across digital, social, events, content and creative.
Marketing

Dabur enters into feminine hygiene market

The new product launched on the e-commerce platform Flipkart.
Marketing

Jewellery ad spends to see 15% rise this wedding season

Jewellery brands are ramping up their ad spends as the ‘big fat Indian wedding’ brings more pent-up demand.
Marketing

When DMs turned into promotional memes for ‘Zomato Feeding India Concert’

The food delivery brand is leveraging its social media presence to promote the event.
Marketing

ProV Foods ropes in Chef Sanjeev Kapoor and KS Narayanan

The celebrity chef Sanjeev Kapoor will be the brand ambassador for ProV, and industry veteran KS Narayanan will help to drive the growth and business of the brand.
Marketing

HDFC Life’s latest campaign is all about securing life after retirement

The brand's latest ad looks at retirement through the lens of a 50-year-plus couple preparing for the next phase of life.
Marketing

WhatsApp to take center stage as primary marketing channel: Jio Haptik report

WhatsApp chatbot solution provider Jio Haptik recently launched "State of WhatsApp Marketing 2023 Report.
Marketing

HUL forays into ‘health & wellbeing’ category with two investments

The company has invested in Zywie Ventures Private Limited (OZiva) and Nutritionalab Private Limited (Wellbeing Nutrition).
Marketing

Coca-Cola launches anthology film series on 'Real Magic' platform

A creative collaboration between Brian Grazer and Ron Howard’s Imagine Entertainment, the short films anthology will premiere on Prime Video.
Marketing

Robin Hood Army and Dentsu Creative to launch #ExtendedGuestList

According to some reports, a staggering 40% of food gets wasted during a wedding.
Corporate Communications and PR

NittyGritti ropes in Pitchfork Partners as strategic communication counsel

NittyGritti has also floated RFPs to onboard an entire partner ecosystem, across digital, social, events, content and creative.
Marketing

Dabur enters into feminine hygiene market

The new product launched on the e-commerce platform Flipkart.
Marketing

Jewellery ad spends to see 15% rise this wedding season

Jewellery brands are ramping up their ad spends as the ‘big fat Indian wedding’ brings more pent-up demand.
Marketing

When DMs turned into promotional memes for ‘Zomato Feeding India Concert’

The food delivery brand is leveraging its social media presence to promote the event.
Marketing

ProV Foods ropes in Chef Sanjeev Kapoor and KS Narayanan

The celebrity chef Sanjeev Kapoor will be the brand ambassador for ProV, and industry veteran KS Narayanan will help to drive the growth and business of the brand.