Marketing

Nykaa is valued at ₹1 lakh crore because investors are excited by its online sales of ₹2,450 crores. What explains this new push for offline revenue?

Currently served by stand-up comedian Atul Khatri, the new ‘CEO’ will be paid Rs 1 lakh for three months.

It announced a host of new features for Lenses, monetization tools for AR creators and even new features for Spectacles.

Promising delivery of essential groceries in 10-15 minutes, Ola re-enters a segment it exited a few years ago.

The dating app’s annual report details dating traits of GenZ’s, the emojis they use the most, and reveals which is India’s chattiest city.

The feature-length film is meant to highlight the smartphone’s camera capabilities, and is now streaming on Disney+ Hotstar.

Called Hyundai Spotlight, it is a platform for budding artists across India to showcase their talent to the nation.

Mahesh Babu will feature in the brand’s new TVC campaign that will run on traditional and digital platforms in 2021.

A global-first for Uber, riders can now book rides from the cab-hailing platform’s official WhatsApp chatbot.

Members will be able to access their feed, profile, jobs, messaging, and create content in Hindi on desktop, and their Android and iOS phones.