Interviews

Interviews

"Sirius will enable advertisers to reach viewers where they are, rather than where they might be": Nitin Bawankule

The head of ad sales at Star & Disney India talks about the intention behind rolling out the new suite, and how it might benefit advertisers.
Interviews

"Dettol, other FMCG brands that never used to be in cricket are new advertisers": Rohit Gupta, SPNI

A look at how Sony Pictures Networks India is gearing up for the upcoming India-Australia cricket series down under, the reaction from the advertisers, and the rates the tournament's official broadcaster is raking in.
Interviews

"We will take share from both MNCs and regional brands": Mohan Goenka, Emami

With a Rs 15 crore to Rs 20 crore advertising budget, Emami is set to fight for share in the home hygiene segment with its EMASOL range of disinfectants.
Interviews

"There is clear scope for us to grow further in each of the regional markets": Kevin Vaz

In an exclusive interview with afaqs!, CEO of regional entertainment channels, Star India shares the story behind the broadcaster's growth in regional markets and his future plans.
Interviews

"Vedantu, WhiteHat Jr., Byju's, Amazon Pay, PhonePe are new set advertisers on Kids": Nina Elavia Jaipuria

The head, Hindi and kids TV network, Viacom18 says September, October 2020 was better than the same period last year in terms of ad revenue.
Interviews

Studio Pepperfry footfalls are back to last year's levels says its chief marketer Kashyap Vadapalli

He talks about the brand's latest ad campaign, what people are buying, and if the Pepperfry consumer has changed and more.
Interviews

Demand is going to come back, formal is here to stay, casual is here to stay says Raymond’s Shantiswarup Panda

The CMO weighed in on Raymond’s new range of anti-viral fabrics, the challenge to get people to dress up and more…
Interviews

"In today's day and age, it is difficult to keep track of what hurts people's sentiments": Shailja Kejriwal, ZEE 

The chief creative officer, special projects, ZEE, says that the digital medium liberates content creators, and enables brands like Zindagi to cater to its niche (audience). In an interview with afaqs!, she shares her vision for Zindagi.
Interviews

Why is Tata Sky bundling OTT and promoting its Binge+ set-top box?

Anurag Kumar, chief communications officer, Tata Sky, talks about the box, the campaign and the target audience.
Interviews

"There is no reason why TakaTak can't be as big as TikTok in India": Karan Bedi, MX Player

The CEO of MX Player talks about the expansion into the short video format and his expectations from TakaTak. 
Interviews

"We will take share from both MNCs and regional brands": Mohan Goenka, Emami

With a Rs 15 crore to Rs 20 crore advertising budget, Emami is set to fight for share in the home hygiene segment with its EMASOL range of disinfectants.
Interviews

"There is clear scope for us to grow further in each of the regional markets": Kevin Vaz

In an exclusive interview with afaqs!, CEO of regional entertainment channels, Star India shares the story behind the broadcaster's growth in regional markets and his future plans.
Interviews

"Vedantu, WhiteHat Jr., Byju's, Amazon Pay, PhonePe are new set advertisers on Kids": Nina Elavia Jaipuria

The head, Hindi and kids TV network, Viacom18 says September, October 2020 was better than the same period last year in terms of ad revenue.
Interviews

Studio Pepperfry footfalls are back to last year's levels says its chief marketer Kashyap Vadapalli

He talks about the brand's latest ad campaign, what people are buying, and if the Pepperfry consumer has changed and more.
Interviews

Demand is going to come back, formal is here to stay, casual is here to stay says Raymond’s Shantiswarup Panda

The CMO weighed in on Raymond’s new range of anti-viral fabrics, the challenge to get people to dress up and more…
Interviews

"In today's day and age, it is difficult to keep track of what hurts people's sentiments": Shailja Kejriwal, ZEE 

The chief creative officer, special projects, ZEE, says that the digital medium liberates content creators, and enables brands like Zindagi to cater to its niche (audience). In an interview with afaqs!, she shares her vision for Zindagi.
Interviews

Why is Tata Sky bundling OTT and promoting its Binge+ set-top box?

Anurag Kumar, chief communications officer, Tata Sky, talks about the box, the campaign and the target audience.
Interviews

"There is no reason why TakaTak can't be as big as TikTok in India": Karan Bedi, MX Player

The CEO of MX Player talks about the expansion into the short video format and his expectations from TakaTak.