Interviews

Interviews

"There will always be demand for personal vehicles": Vivek Srivatsa, marketing head, Tata Motors

Srivatsa discusses marketing insights and consumer expectations.
Interviews

"Most of our marketing is insight based"- Amit Tolani, VP - Marketing, CEAT

A chat with the vice president of marketing at CEAT Tyres.
Interviews

"My focus is to delay the sunset of print": Worldwide Media's Deepak Lamba

An interaction with the CEO of Worldwide Media
Interviews

“I'm tasked with getting local insights”: Sumit Walia, OPPO India

An interview with the first Indian CMO of the Chinese smartphone brand
Interviews

“More important for brands to be famous than persuasive”: Sudhir Sitapati, Hindustan Unilever

HUL executive Sudhir Sitapati has written his first book.
Interviews

"Lower the price point, higher the consumption rate": Anupam Bokey, CMO, Too Yumm!

In an interview, Bokey says snacking is a Rs 28,000 crore industry in India
Interviews

"Living room experience growing in India": Amazon Prime's Vijay Subramaniam on OTT viewing habits

An interaction with Vijay Subramaniam, director and head, content, Amazon Prime Video India
Interviews

ITC's Sachid Madan on the market for frozen foods...

Why is ITC bullish on this segment?
Interviews

"Brands are adding TikTok to overall media plan": Sameer Singh

A chat with the head of monetisation of ByteDance India.
Interviews

"Non-music content is the only differentiator for radio": Nisha Narayanan

Rediscovering radio with Red FM and Magic FM's COO & director
Interviews

"My focus is to delay the sunset of print": Worldwide Media's Deepak Lamba

An interaction with the CEO of Worldwide Media
Interviews

“I'm tasked with getting local insights”: Sumit Walia, OPPO India

An interview with the first Indian CMO of the Chinese smartphone brand
Interviews

“More important for brands to be famous than persuasive”: Sudhir Sitapati, Hindustan Unilever

HUL executive Sudhir Sitapati has written his first book.
Interviews

"Lower the price point, higher the consumption rate": Anupam Bokey, CMO, Too Yumm!

In an interview, Bokey says snacking is a Rs 28,000 crore industry in India
Interviews

"Living room experience growing in India": Amazon Prime's Vijay Subramaniam on OTT viewing habits

An interaction with Vijay Subramaniam, director and head, content, Amazon Prime Video India
Interviews

ITC's Sachid Madan on the market for frozen foods...

Why is ITC bullish on this segment?
Interviews

"Brands are adding TikTok to overall media plan": Sameer Singh

A chat with the head of monetisation of ByteDance India.
Interviews

"Non-music content is the only differentiator for radio": Nisha Narayanan

Rediscovering radio with Red FM and Magic FM's COO & director