Marketing Initiative

Marketing Initiative

Lifestyle Powerhouse – Femina.in strengthens its content portfolio with unique offerings

Femina retains its position as the ultimate content destination for Indian women as brand garners over 250 million impressions, 70 million page views and more than 4 million social media interaction on monthly basis.
Marketing Initiative

How to create the best pitches amidst the pandemic?

Businesses often face challenges like selecting the right audience for their surveys, the turnaround time or the high costs for online market research.
Marketing Initiative

Navigating through the chaos - Digital Publishing after Covid19

An insight into the trends, opportunities and resilience of the Publishing Industry.
Marketing Initiative

8 Bit Media lets their masks do all the talking

8 Bit Media makes respiratory hygiene fun and sassy, by using relatable messaging & promoting the use of masks.
Marketing Initiative

New entrant to market leader: How Truepush won over the push-notification category

With its free-forever model, the tool provides premium features at no cost.
Marketing Initiative

Experience, Engagement Security and Privacy – The Secret Sauce for the Bank of OTT

In a content-centric industry, a high-quality viewing experience and privacy assurance go a long way in garnering viewer loyalty and engagement…
Marketing Initiative

The fate of Over the Top services and publishers in times of coronavirus

As the Over the Top (OTT) and publishing industries witness a never-like-before boom, how are platforms staying afloat?
Marketing Initiative

8 Bit Media honors healthcare heroes with an UN-markable gesture

SkinEasi® activ is an anti-chafing gel, generally used by athletes and fitness enthusiasts.
Marketing Initiative

Times Internet hosts digital-first ‘Colors By Kohler’ campaign featuring Twinkle Khanna

The brand chose Twinkle Khanna as the official brand ambassador for this campaign that was hosted on two Times Internet properties - Times of India & Economic Times to drive awareness and brand lift.
Brands and Sports marketing

Reach of television remains unassailable with live sports having its back

Television withstands the digital waves to remain the prime preference of marketers.
Marketing Initiative

Lifestyle Powerhouse – Femina.in strengthens its content portfolio with unique offerings

Femina retains its position as the ultimate content destination for Indian women as brand garners over 250 million impressions, 70 million page views and more than 4 million social media interaction on monthly basis.
Marketing Initiative

How to create the best pitches amidst the pandemic?

Businesses often face challenges like selecting the right audience for their surveys, the turnaround time or the high costs for online market research.
Marketing Initiative

Navigating through the chaos - Digital Publishing after Covid19

An insight into the trends, opportunities and resilience of the Publishing Industry.
Marketing Initiative

8 Bit Media lets their masks do all the talking

8 Bit Media makes respiratory hygiene fun and sassy, by using relatable messaging & promoting the use of masks.
Marketing Initiative

New entrant to market leader: How Truepush won over the push-notification category

With its free-forever model, the tool provides premium features at no cost.
Marketing Initiative

Experience, Engagement Security and Privacy – The Secret Sauce for the Bank of OTT

In a content-centric industry, a high-quality viewing experience and privacy assurance go a long way in garnering viewer loyalty and engagement…
Marketing Initiative

The fate of Over the Top services and publishers in times of coronavirus

As the Over the Top (OTT) and publishing industries witness a never-like-before boom, how are platforms staying afloat?
Marketing Initiative

8 Bit Media honors healthcare heroes with an UN-markable gesture

SkinEasi® activ is an anti-chafing gel, generally used by athletes and fitness enthusiasts.
Marketing Initiative

Times Internet hosts digital-first ‘Colors By Kohler’ campaign featuring Twinkle Khanna

The brand chose Twinkle Khanna as the official brand ambassador for this campaign that was hosted on two Times Internet properties - Times of India & Economic Times to drive awareness and brand lift.
Brands and Sports marketing

Reach of television remains unassailable with live sports having its back

Television withstands the digital waves to remain the prime preference of marketers.