Press Release

Lilliput Kidswear Ltd. launches Autumn-Winter '08 Collection

Section :kids Briefs, Category : Marketing

Company Brief
New Delhi, September 10, 2008

Lilliput, a dominant player in the Indian Kidswear industry, has launched their Autumn-Winter '08 Collection. Inspired by International trends, the flamboyant assortment of this season's kid clothes represents new silhouettes in bold and contrasting colors, graphics and prints, paving the way for individual flair, offering customers exciting new choices to begin the season in style.

Liliput Autumn - Winter Collection '08

The novel collection comprises of - Black Wine Magic, Glam Shine Group, Crazy Orange and Mauve Mania for junior girls, Rainbow Group and Polka Fever for toddler girls, Rainbow N Hearts and Pretty Purple for infant girls, Army & Camoflage for toddler boys, Animal, Monster & Automobile for infant boys. The collection has been priced reasonably, ranging largely between Rs. 245/- to Rs. 1295/-, which falls light on the pockets of the target consumer. The collection size ranges for the kids falling between the age group of 0 to 12 years.

Children can also enjoy the likes of Incredible Hulk, Powerpuff Girls, Bob the Builder, Iron Man, Spider Man and other Marvel heroes with their branded clothing available exclusively at Lilliput. The swanky collection includes skirts, tops, trousers, jeans, dresses, jackets, dungarees, tees, shirt, sweaters, sweat shirts, stockings, leggings, shorts, waistcoats, capris, coats, caps, belts and other accessories.

Seema Puri, the veteran designer, has used a balanced fusion of corduroy and cotton which is suitable for the weather. The look of the season is very unconventional and international as the mobility in kidswear is predominantly towards teenage fashion. So what are you waiting for, let your child flaunt the stylish Lilliput apparel this season.

For further information, please contact:

Sampark PR
Pushpanjali Singh
Tel: 99900 82717