'Forty thousand Xiaomi RedMi 1S smartphones go out of stock within 4.4 seconds of its exclusive launch on Flipkart.'Read on...
The CEO of ZipDial writes about her meeting with the COO of Facebook.
Being outrageously innovative in the Out-of-Home space in India is a challenge in itself. The MD of Posterscope Group explains how we can be creative.
A few marketing lessons that are to be learnt from the Indian General Election results.
An analysis of the roadblocks that lie in search of the tipping point for digital media in India.
A day after Modi got into trouble for clicking a selfie, advertising and marketing professional attempts to decode and understand various facets of 'Brand Modi' - the most discussed political leader brand in today's context.