Devina Joshi
Media

Walt Disney’s Kevin Pereira on his way out

Pereira, director, affiliate relations, was looking after distribution at Walt Disney. His next destination is yet to be decided, but he says he will be taking a sabbatical for a few months for personal reasons

Kevin Pereira, director, affiliate relations, Walt Disney (India), has put in his papers. He is currently serving out his notice period there. Pereira was in charge of managing trade relations at Walt Disney, as well as looking after the distribution for the company’s three channels, Disney Channel, Hungama and Jetix (earlier Toon Disney).

Pereira says he is leaving Walt Disney because of “pressing personal reasons”. He will be on a sabbatical for a few months, and then evaluate his options. He has kept his mind open to returning to television, although he is unwilling to commit to anything at this point.

At 42 years, Pereira has more than two decades of experience, spanning industries such as automation, IT, FMCG and media. A law graduate, Pereira has done his BMM from Jamnalal Bajaj and his MMM from NM.

Walt Disney’s Kevin Pereira on his way out
Pereira started his career with Network India, an HCL Group company that is into selling electronic typewriters and other such equipment. After three years there, he moved on to join Real Value Appliances, makers of the brand Ceasefire. He spent seven years there.

Next, Pereira moved into the world of media by joining ESPN STAR Sports, where he headed distribution for West India for four years. A brief two-year break with an IT company (Venture Infotech), and Pereira was back in media. He joined Modi Entertainment, where he spent about a year as regional manager, West India.

In 2004, Pereira joined UTV’s Hungama, heading distribution initially, but later, both distribution and operations (back-end technology and programming schedule strategies). After this, Pereira joined Walt Disney, where he was looking after distribution for all three channels.

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