Optimum Media Solutions (OMS) has
won the Rs 10 crore media account of Kisna Diamonds.
There were no other agencies involved in the pitch process.
Confirming this development to agencyfaqs!, Sameer Khanna, business director, Optimum Media Solutions, says, "Our years of expertise and experience in the media industry has helped us bagging this account. In addition, Kajal Malik's joining in as the regional director has been a shot in the arm."
Kisna Diamonds is a brand of H K Jewels. The Rs 500 crore company is engaged in imports and exports of jewels. The company plans to position itself in the branded jewellery market with Kisna Diamonds.
When asked about the media strategy that was presented to the clients, Khanna said, "We believe in providing a complete communication strategy to the client rather than just media planning."
Presently, OMS Mumbai handles clients such as Bank of India, HPCL, LIC, Olympus Camera, Zenith Computers, State Bank of India, in addition to a large number of small clients.
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