Malaysian Media Congress to be held this April

By , agencyfaqs! | In Advertising | March 12, 2007
The Malaysian Media Congress (MMC) is an annual gathering of more than 500 media pundits, industry specialČists and key media decision makers

The Malaysian Media & #BANNER1 & # Congress (MMC) is scheduled to be held this year on April 2 and 3 in Kuala Lumpur, Malaysia. MMC is a yearly gathering of more than 500 media veterans, industry professionals and decision makers from fields spanning media, marketing, branding and advertising.

This year, MMC will focus on 'digital convergence'. Eminent speakers will deliberate on opportunities in the changing media scenario and about factors such as amalgamation of media like voice, print, video and data formats that have been made possible by digital technolČogy.

The speakers have been roped in from Malaysia, Singapore, Hong Kong and India. Among them are Mahesh Murthy, founder, Pinstorm; Gaurav Bhasin, managing director, Universal McCann, Malaysia; Linda Locke, regional creative director, Leo Burnett; and Ho Kay Tat, group editor-in-chief, NexNews.

MMC will also conduct panel discussions to encourage debate among the panelists and participants, and to facilitate a mature and nuanced understandČing of how much or how little converČgence affects commuČnications.

MMC is open to all professionals working in media, marketing, advertising, newspapers, television and outdoor. This year, it will also offer booths for media owners to display and demonstrate their new product offerings.

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