The Beeb reaches South Asia in 'Nik' of time

For decades, now, BBC World has been bringing the world to South Asia – but now it will also do it the other way round. In a step that recognises the emergence of South Asia and its economy, BBC World has launched the popular 'World News Today – with Nik Gowing', a dedicated South Asia show.

Nik Gowing will present the hour-long programme, going live on weekdays from July 23 at 9.30 pm. "The show will be compulsory viewing for anyone who wants to keep a tab on South Asian news and should supplement the local news feed that Indians get through dozen umpteen news channels. As we speak, the entire world is moving, and so is South Asia and India," says Nik Gowing, who was in Delhi to launch the show.

But isn't BBC late in its focus on the South Asian market, which comprises some of the fastest-growing economies in the world? “We always have had an eye on South Asia, and featured all the significant happenings here through our World News Today, Asia show. Now, with a dedicated South Asia show, we'll make sure of more comprehensive coverage. And, we are not late. In fact, this is the most happening time in South Asia, both politically and economically,” he adds.

Gowing did not agree that India wasn't being featured regularly in global news and also denied that India is always shown in a negative light by international news channels. “It would be foolish to ignore India, especially after 1990s, when it picked its growth pace. For me India is not just about poverty, inequality, child marriage, but it is also about mobile boom, retail growth and double-digit GDP,” he explains.

At the time of the death of Princess Diana in 1997, Gowing anchored coverage for over seven hours. He also did extensive coverage in the aftermath of the 9/11 attacks and won the 2002 Hotbird Award. “I have been associated with some of the biggest mishappenings. Hope I am not coming here to present something uncalled for,” concludes Nik in his trademark witty style.