Sunil Dutt no longer with Nokia

By , agencyfaqs!, New Delhi | In Marketing | August 03, 2007
Nokia's sales director has put in his papers and is set to start his own telecom retail chain

Sunil & #BANNER1 & # Dutt, director, sales, Nokia, has served his notice period at the company after putting in his papers, and is now all set to start a retail chain. The development came to light after Dutt was offered charge of Nokia Indonesia. He refused the foreign posting and instead chose to start afresh.

Sources inform agencyfaqs! that Bob McDougall, the managing director of Nokia Thailand, will replace Dutt.

Sunil Dutt
Says Dutt, "I have made a choice to start a telecom retail chain in partnership with friends. The new brand will be rolled out in a month or so."

Dutt seems to be treading the path taken by counterparts such as Romy Juneja, who quit Motorola to set up his telecom retail chain, MobileNXT. Dutt, however, says his product and brand are entirely different from MobileNXT.

Says Dutt, "Retail is an exciting space and my brand will soon be launched. It needs to be promoted and we have a considerable advertising budget in place as well."

In fact, Dutt's mobile retail venture will face competition from other operators such as Hotspot, The Mobile Store (owned by Essar), Mobile Magic and Subhiksha Retail (they also sell mobile phones and accessories).

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