satellite radio announced on Thursday that it will stream five of its music channels on MSN India. This partnership also marks the launch of MSN Radio in India. The music channels will be streamed 24 hours a day on the website and will cost $9.9 a month. WorldSpace is also offering a free day's trial on the site. The channels available online are Farishta (Hindi film classics), Sparsha (Kannada), Spandana (Telugu), Gandharv (Hindustani classical) and Shruti (Carnatic).
This is also MSN India's first foray into online music, though it has been partnering with production houses to promote movies. Rajnish, head, digital marketing, Windows Live & MSN India, MSN, says that WorldSpace will remain MSN's sole partner for the radio vertical, and that five more channels will be launched in a month.