Bhat will join Mudra Delhi as group director, brand communications. Bhat was earlier working with Reliance Industries at its textile division in Ahmedabad as deputy general manager, marketing. He will report to Sanjay Sharma, executive vice-president, Mudra, North and East.
Sharma says, "Krishnaraj brings with him industry experience of more than 11 years. His business acumen and knowledge will be an asset to the team."
On his return to Mudra, Bhat says, "It's a great feeling to be back where I grew up. And the opportunity of working with Sandeep (Vij) was too good to pass up."
For over a decade Bhat has worked on some well known brands such as Paras Pharmaceuticals, Reliance Industries, Rasna Industries, Nestle Products, Coca-Cola and DiGi Telecommunications.