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Digital

Chandamama launches sites in Hindi and Tamil

The publication already has sites in English and Telugu

Chandamama, the magazine for children, has launched sites in Hindi and Tamil. The publication already has sites in English and Telugu. The content has been categorised into classical stories, contemporary stories and current affairs.

Chandamama launches sites in Hindi and Tamil
L Subramanyan, chief executive officer, Chandamama, says, "We like to reach out to children in a comfortable environment. The message of Chandamama is relevant across languages and cultures. The Tamil and Hindi sites contain original stories written for the Tamil and Hindi publications. In many cases, these are different from the stories on the English and Telugu sites."

The site allows children to post content such as stories, poems and jokes. Subramanyan says, "Right now, only English content can be posted. Soon, the facility will be extended to regional languages."

Chandamama recently made available online some of its 60 year old archives in Hindi, English, Kannada, Tamil, Malayalam and Telugu. It will soon launch sites in Marathi and Oriya.

Chandamama was acquired by technology company Geodesic in March 2007. Since then, the company has been relaunching its print publications and is also increasing its online presence. The company will enter into film and video production and merchandise in the form of interactive books and CDs.

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