Miditech ropes in Big FM's Manisha Tripathi as president

By afaqs! news bureau , afaqs!, Mumbai | In Media Publishing | May 05, 2009
She was station director at Big FM, Delhi

Miditech has roped in Manisha Tripathi as president to oversee the production house's operations. Tripathi moves in from Big FM, where she was station director for Delhi. She joined Miditech a week ago and will be based in Delhi.

At Miditech, Tripathi will be looking at the various functions of the production house, spanning business and programming. She has nearly 13 years of experience in the media industry, of which a decade has been in television.

She was part of the launch of Big FM since June 2006, and set up the Goa station as station head. Within two years, she was promoted as station director in-charge of the Delhi operations.

Tripathi started her career in television in 1996 with TV18, working for shows such as Indian Business Report and Amul India Show. Later, she started working with a production house which supplied content to STAR Plus and has also been a part of the launch of Sahara. During this period, she produced and directed programmes.

Her longest stint has been with STAR Plus, where she joined in 2000 in the programming function. She was in charge of overseeing and promoting non-fiction, kids and youth oriented shows. She has worked on programmes such as Khulja Sim Sim and Hatim.

She gradually moved up to become creative director before moving to Tata Sky, where she represented STAR. She was part of the launch of the DTH service. Her job involved studying channels, their placements and analysing new launches.

Miditech, which produces shows such as Indian Idol, MAD, Parivar, Galli Galli Sim Sim and Limited Edition, was founded more than 17 years ago by the Alva Brothers - Niret and Nikhil Alva. The production house has produced more than 1,400 hours of programming for various broadcasters.

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