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Jibi George to replace Jiggy George at Cartoon Network

By afaqs! news bureau , afaqs!, New Delhi | In Media Publishing | July 29, 2009
After an association of eight years, Jiggy George has decided to bid adieu to Cartoon Network (CN), and Jibi George is taking over his responsibilities

Jiggy George, executive director, South Asia, Cartoon Network Enterprises (CNE), has decided to quit the company. It is learnt that July 31 will be his last day at CNE. Jibi George, associate director, licensing, India and South Asia, has been handed over Jiggy's job responsibilities at CNE.

Having spent almost eight years at the organisation, Jiggy was recently given additional charge of the theatrical business of the company. He was looking after the division of the company that aimed to leverage the power of Turner channels, consumer products and new media businesses to market its films effectively. As the head of the new division, Jiggy was responsible for all future aspects of the theatrical business such as production, marketing, distribution, licensing and merchandising.

& #BANNER1 & #Though Jiggy could not be contacted at the time of filing this report, officials at CN confirmed this development. His next move is not yet known.

Monica Tata, vice-president, Entertainment Networks, South Asia, Turner International India, says, "Jiggy George has decided to move on to pursue new opportunities. It will continue its successful growth path under Jibi George."

She adds that Jibi has played a leading role in the expansion of the channel over the past several years.

Jiggi joined the company as senior manager, off-channel commerce business, in 2001. During his stint with CN, he had been instrumental in setting up the licensing and merchandising business of Turner and was the brand behind the vertical.

In 2008, Jiggy was the Turner project lead for Sesame India - Galli Galli Sim Sim.

Armed with 16 years of experience, Jiggy has worked with many media companies prior to joining CN. He was marketing manager, MTV India for four years.