C Vijai Ambalavanan has been appointed as the new head of Grey's Chennai office. Ambalavanan aka Amby comes from Leo Burnett India's Chennai outfit. He will report to Vijay Jacob, who is vice-president and head of South at the agency.
Prior to this appointment, Christabelle Howie was the head of Grey's Chennai office. She has moved on to start a venture of her own in the field of education.
Welcoming Amby who joined barely a week ago, Jacob says, "Amby brings us a special mix of leadership skills and brand thinking. Chennai is an important market for us. I am looking forward to working with Amby in increasing Grey's presence in Chennai."
Jacob says that after a series of additions in the creative and servicing teams, the team is complete, now that Amby has also come aboard. The head of the South offices is now bullish on expanding business in the region.
Commenting on his new role, Amby says, "It always feels good when you return home after a long trip; and that's how I exactly feel to be part of Grey. It's a new team of like-minded people, hungry for success. Aggressive passion and pride will be our mantra and with Grey's unique brand philosophy of being 'Famously Effective since 1917', our focus will be to add value to our client's business."
In South India, Grey Group's clients include Britannia, 3M, Deccan 360, ITC Foods, RmkV Wedding Silks, CavinKare and United Spirits Limited.
Recently, Amit Akali and Malvika Mehra joined the Grey team as co-national creative directors.