The Walt Disney Company re-jigs top management in India

By afaqs! news bureau , afaqs!, New Delhi | In Media Publishing | May 20, 2010
Roshini Bakshi, Swati Shetty and Vijay Subramaniam have been handed over new responsibilities

The Walt Disney Company India has made some top level changes in the management with immediate effect.

The group has promoted Roshni Bakshi, regional director, emerging markets (Asia), Disney Consumer Products to the post of vice-president, consumer products, publishing and retail. The announcement was made by Mahesh Samat, managing director, The Walt Disney Company, India.

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Bakshi will be responsible for the entire gamut of Disney's retail interests and continue to create and execute strategies for the consumer products and publishing businesses. She has been with the company for more than four years, where she played a crucial role in building the consumer products and publishing businesses of the company in the country.

In a bid to satiate the increasing demand for local content, the company has promoted Swati Shetty to the position of executive director, theatrical productions and acquisitions, Walt Disney Studios International Production (India). With more than 300 million movie admissions every year, the arm is one of the key growth drivers for the company.

Shetty has been with the company for the past five years and has handled advertising, sales and content syndication. In her new role, she will be responsible for creative and production aspects of the business as well as managing talent relationships for local projects.

Vijay Subramaniam has been promoted as executive director, Disney India Media Solutions and Alliances (DIMSA). He will be responsible for identifying commercial opportunities across all the businesses of the company including TV, studios, merchandising, publishing, mobile, Internet and live events in the country.

In an official communiqué, Samat says, "With the expanded responsibilities of key functions, I am confident that together, our teams will continue to bring alive the Disney magic to many more Indian kids and families."