STAR Plus garners 400 plus GRps

By afaqs! news bureau , afaqs!, Mumbai | In Media Publishing | December 10, 2010
Though Colors has also added 81 GRPs during the week, it's still at 345 GRPs.

STAR Plus, the leader of the Hindi GEC flock, has added 36 marks to its GRP grade for the week ended December 4 to garner 415 GRPs in Week 49. The channel has also moved up in its relative share from 26.8 GRPs in the previous week to 28.2 GRPs this week.

Viacom18's channel, Colors, on the other hand, has pocketed 81 extra GRPs to end the week at 345 points. Its relative share has also seen an upswing to 23.4 per cent from the 18.7 per cent that it had registered in the previous week.

Occupying the third spot, Zee TV has slipped to 184 GRPs in Week 49 from the 206 GRPs that it had garnered in the previous week. Its relative share has also fallen to 12.5 per cent from the 14.6 per cent in Week 48.

Sony has also lost 20 GRPs during the week to stand at 181 points. Its relative share has also fallen to 12.3 per cent in Week 49 from 14.2 per cent in the previous week. Its sibling channel SAB, on the other hand, has lost 15 GRPs, bagging 120 GRPs. Its relative share has also dropped to 8.1per cent.

SAB is followed by Imagine TV, which has lost both in GRPs as well as channel share. It has lost 23 GRPs during the week, garnering a score of 85 GRPs, while recording a relative share of 5.8 per cent, down from the 7.3 per cent registered in Week 48.

DD1 is at No. 7; the channel's relative share is 3.5 per cent for the week, while its GRPs have moved up from 18 GRPs to 52 GRPs.

STAR One and Sahara One have garnered relative shares of 2.5 per cent and 1.8 per cent respectively, while STAR Utsav's relative share is 1.6 per cent.

Dabangg on Colors has scored the highest in the Top 10 list this week, with a TVR of 9.19. STAR Plus' Saathiya Saath Nibhana is at 6.39 TVR, while Pratigya is at 6.34 TVR. Zee TV's Pavitra Rishta is at the fourth spot with 5.76 TVR, while STAR Plus' Yeh Rishta Kya Kehlata Hai and Sasural Genda Phool are at the fifth and sixth spots with 5.47 TVR and 5.28 TVR respectively. Colors' Laagi Tujhse Lagan recorded 4.4 TVR, while Uttaran garnered 4.39 TVR.

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