Tyroo Media, the digital ad network owned by Yahoo! and Smile Interactive Technologies has appointed Nitin Chowdhary as vice-president and business development head for India. Chowdhary will be based in Gurgaon and report to Manish Vij, co-founder and director, Tyroo Media.
He had also worked with companies such as Kanbay (Capgemini), GE Aircraft Engines and Cadence Designs. Chowdhary is an alumnus of the INSEAD business school and completed its MBA programme in 2002.
Chowdhary says, "The digital media space in India is amongst the most exciting markets in the world and the Internet base in India is growing rapidly. We are in the process of rolling out a number of new products and capabilities and will continue to be the first choice for both advertisers and publishers."
Vij says, "Tyroo has already seen tremendous growth over the last few years. Nitin's experience will take Tyroo to a whole new level in the digital media space in India."