Saatchi makes two new appointments

By Ashwini Gangal , afaqs!, Mumbai | In Advertising | June 06, 2011
Kavita Kailas has joined as vice-president, planning, while Bhairavi Naik has been appointed as associate vice-president - servicing.

Saatchi & Saatchi Mumbai has appointed Kavita Kailas as vice-president, planning while Bhairavi Naik has been appointed as associate vice-president - servicing.

Both Kailas and Naik move in from Rediffusion. At Rediffusion, Kailas has a very short stint and was one of the three planning heads, while Naik was working as business head since April last year.

At Saatchi & Saatchi Mumbai, both Naik and Kailas will report to Nisha Singhania, branch head; Kailas will also report to Sourabh Mishra, chief strategy officer at the agency.

Kailas brings to the table 11 years of experience, having worked on brands belonging to diverse categories ranging from FMCG, to financial services. She started her career at Advertising Avenues in 1999, and has since, worked at Lowe, Leo Burnett, JWT, BBH and most recently, Rediffusion. In her career so far, she has handled brands such as Axe, Lifebuoy, Clinic All Clear, Tide and Whisper. Kailas has also dabbled with an entrepreneurial venture, wherein she consulted with clients which primarily targeted women (for example, Vogue).

Naik brings with her over 12 years of experience. After completing her Masters in Marketing at the Somaiya Institute of Management Studies, she worked at agencies including Grey, Leo Burnett, Ambience Publicis, and most recently, at Rediffusion. Naik has worked on a diverse range of brands such as Lakme, Westside, Hometown, Nycil, Tata AIG, Neutrogena and IOCL, to name a few.

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