Max Healthcare has roped in the New Delhi-based digital agency named Olive e-Business to handle its web presence. The agency has won the account after a pitch process, which involved agencies like Webchutney and eDynamic, the digital company claims. The account was earlier managed by a Bengaluru-based agency named Pepper Square.
In an official communiqué, Arpita Mukherjee, assistant general manager, marketing and product planning, Max Healthcare, says, "Olive was the obvious choice when it came to understanding our domain needs. It was bang on target."
Siddhant Johri, head, strategy and creative, Olive e-Business, says, "The ease with which we make the switch beyond domain limitations helped us win this key account."
For the record, Olive offers solutions related to web development, web hosting and interactive marketing.
Some of its clients include Subway, LG, Greenply, Luxor, VLCC, HCL, Liberty shoes, JVC, and Dubai Metro.