Josy Paul heads to Cannes 2012 as speaker

By Anushree Bhattacharyya , afaqs!, New Delhi | In Advertising | April 03, 2012
This is the first time that Paul will take to the dais as a speaker at the festival.

It is not every day that one gets an opportunity to talk to the global advertising industry. Josy Paul, chairman and national creative director, BBDO India is all set to make his debut as a speaker at the 59th Cannes International Advertising Festival.

Josy Paul

Paul will be a part of the panel discussion on the topic 'Everything you can learn from great creative' and his session will take place on June 21. The panel will also include some other popular speakers from the global BBDO family, including David Lubars, chairman and chief creative officer, BBDO; Paul Brazier, executive creative director, AMV BBDO; and Nick Worthington, executive creative director, Colenso BBDO.

As the topic suggests, the discussion will mainly focus on what makes a piece of creative a great work. The panel will reflect upon several examples from across the globe and isolate the elements that helped turn the creatives into masterpieces. The panel discussion is expected to be a unique learning experience.

Paul, who is also a member of BBDO Asia's Creative Council, joined BBDO in 2007 from JWT. He was one of the founders of 'rmg david', the smallest worldwide agency.

He was also a part of the team that won India's first One Show Pencil (Silver) in 2002 for the campaign titled 'Open your mind' for the Essar Group. Paul has also won five Cannes Lions including Asia's first Black Lion for Creative Effectiveness. The Lions were won for campaigns such as Gillette 'Women Against Lazy Stubble' and Gillette 'ShaveSutra', and a print campaign for White Collar Hippies.

He has also been a part of the jury in many international events such as the Clios, the Young Guns, New York Festivals and London International.

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