Sign up for afaqs! Newsletters
The agency will manage the entire spectrum of services for Knoxx Global for its India plans.
Knoxx Global Australia, which provides integrated security and management services, has appointed Bang in the Middle as its marketing agency. The agency will handle the company's creative and media mandate.
There was no formal pitch process and the size of the business could not be ascertained at time of filing this report; however, it is said to be substantial.
In the first phase, the agency will plan to introduce GPS tracking services and devices backed by latest technology for vehicle owners in both commercial and private segments. The vehicle owners having GPS tracking service in their vehicles can control the device through their mobile phones.
The second phase will involve plans for internet-based CCTV surveillance devices used for personal and commercial security services, in which the data can be stored online.