Cartoon Network, the kids' entertainment network, has partnered with Sterling Publishers to launch the Ben 10 series in a magazine format in India on September 30.
Priced at Rs 60, the Ben 10 magazine will be available at various retail stores including Landmark, Crossword, Time Out, Big Bazaar, WalMart and various book stores across India.
Gaurav Brar, director, Cartoon Network Enterprises, South Asia, Turner International India says in an official statement, "Kids across India adore Ben 10 and constantly demand new and innovative branded products. The launch of this unique and interactive Ben 10 magazine will give kids an exciting portal into the adventurous, fantastical, alien world of Ben 10. This is yet another attempt by which Cartoon Network Enterprises aims to bridge the gap between kids and their favourite TV characters so that they too can be a part of the toon world they admire."
Gaurav K Ghai, director, Sterling Publishers, says, "Sterling is happy to partner with Cartoon Network to launch the first-ever Ben 10 magazine in India. Ben 10 has a strong and special connect with boys in the age group of 4-10 years. This magazine is packed with fun facts, games, puzzles and everything Ben10. We are sure this magazine will bring hours of reading and activity fun for Ben10 fans."