Foresight Communication ropes in Anjan Sen as president

By afaqs! news bureau , afaqs!, New Delhi | In Advertising | March 01, 2013
Sen comes with an experience of more than 25 years in advertising, strategic planning and corporate communications.

Foresight Communications, a Delhi-based ad agency, has appointed Anjan Sen as president. Sen will be based in Delhi and will report to Vijay Shekhar Gupta, CMD, Foresight Communications.

Anjan Sen

Speaking on his appointment, Sen says, "The ad agency at one point of time had several huge accounts but it kept losing them because of certain reasons. Our aim is to rebuild the brand and deliver full-fledged advertising solutions to the brands."

Sen is a veteran in the industry with 25 years of experience in advertising, strategic planning and corporate communications. He started his career with Clarion-McCann and later moved to Ulka.

He has worked as HOD and general manager, advertising & corporate communications, Gadgil Western Group and JK Tyres. His last stint was at Wing Pharma. During his tenures, he has handled several accounts such as Dabur India, Digjam & OCM Suiting, ICI India, Philips, Mother Dairy, NDDB, USHA International and others.

Currently, Foresight is working on two accounts, Dunar Basmati Rice and Tivoli Gardens.

Foresight Communications was established in 1991 by Arun Kapoor and has worked with several brands such as Fujifilm, Mayur Suitings, Wings Pharma and others. It was taken over by Vijay Shekhar Gupta, who has been in the ad film making industry, in 2010.

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