Siwach says, "Meeting Prasoon was quite an inspiring experience and I look forward to working with him. It's incredible how McCann Delhi has grown to be one of the largest offices in the country over the last few years. Today, it handles some of the biggest and most admired brands in the country. I am rather excited to be a part of team McCann."
With 13 years of experience, Siwach began his career with iB&W. He also worked with Everest Integrated Communications, Contract Advertising and Ignite Mudra. During his stint with DDB Mudra (Siwach joined Mudra West in 2007), he headed the agency's Ahmedabad and Delhi offices. Some of the brands Siwach has been responsible for include Honda, Yamaha, Dominos, Dabur, Rotomac, Electrolux, YOU Broadband, Arvind Retail, Future Group, Union Bank of India and Reliance DTH.
Besides winning several national and international awards, Siwach was nominated for DDB Network Worldwide's highest honour - the Bill Bernback Award. Siwach is an alumnus of Punjab University, where he did Masters in Science (M Sc) in chemistry.