Ever came across a deformed mannequin in a high class showroom? In a world obsessed with perfection, 'Beauty lies within' has been banished to the realms of literature. Despite numerous protests on the too-perfect proportions the replicas showcase, the ground reality is different.
It starts with close shots of the perfect curves in a normal mannequin, and cuts to the door of the workshop, which shows a man entering on his crutches. He is followed by people on wheelchairs, a woman with spinal deformity and a few people limping in. The video plays 'Lost at Sea' track by Dave Thomas Junior in the background.
After explaining what the designers intend to do, they click photographs and take measurements of these disabled people to create mannequins that are exact replicas of them.
The remodelled mannequins are placed in the shop window, and brief glimpses of the reactions of passersby are also captured in the video, along with the reactions of the protagonists. The video ends with the message, "Because Who is Perfect? Get Closer."
The video has garnered close to six million views on YouTube.First Published : December 16, 2013