GEC Watch: Sony increases its numbers marginally, despite distribution woes

Sony Entertainment Television ranked sixth, with 241395 GVTs, up from last week's 238987 GVTs. Despite the woes in its distribution with a major MSO, the channel could pull its numbers up, mainly because of its home-grown dance show. The channel's dance talent hunt show, Boogie Woogie, has got a decent debut in its latest season, which came after a gap of three-and-a-half years. The show opened at 4400 TVTs.

Star Plus, the flagship Hindi GEC from the STAR India stable, continues to lead the genre with 561197 GVTs in Week 49 as compared to 548331 GVTs in the previous week. The channels' important properties scored well. Mahabharata and Nach Baliye ended the week with 6689 average TVTs and 3945 TVTs, respectively. The channel launched a new show last week, 'Yeh Hai Mohabbatein',6 which garnered 2320 average TVTs.

Colors held on to the third spot with an addition of 22232 GVTs to register 546302 GVTs. Of the important properties of the channel, Bigg Boss scored 5262 TVTs, while 24 and Comedy Nights with Kapil scored 2523 TVTs and 7522 TVTs, respectively.

At No. 4 is Life OK with 325066 GVTs (last week 334327 GVTs). SAB, the second rung Hindi GEC from Multi Screen Media, lost 8407 GVTs to record 260862 GVTs.

Meanwhile, Star Utsav (87626 GVTs), Zee Anmol (62874 GVTs) and Sahara One (34881 GVTs) were listed next.