BBC Worldwide India strengthens its production team

By afaqs! news bureau , afaqs!, New Delhi | In Media Publishing | January 21, 2014
Based in Mumbai, Akhauri Sinha, as COO of content and production, will report to Myleeta Aga, SVP and general manager, India and content head for Asia.

BBC Worldwide India has appointed Akhauri Sinha as COO of content and production. Based in Mumbai, Sinha will report to Myleeta Aga, SVP and general manager, India and content head for Asia, and will oversee BBC Worldwide's production business in the country.

Akhauri Sinha

Sinha will head the production of BBC Worldwide formats and local originally developed concepts in both fiction and non-fiction genres, for the Indian market. He is also tasked to formulate and implement local development strategies to maximise commissioning opportunities within the territory.

Sinha joins BBC Worldwide from Moving Picture Company (MPC) in Bengaluru, where he headed the India studio for the global visual effects giant. Earlier, he has worked with Nimbus and UTV, managing the film entertainment division and business development, respectively.

"I am very pleased to have Akhauri join the BBC Worldwide family. Akhauri has a wealth of knowledge and experience in the media industry and has managed major production and other media businesses. With him working closely with our team on the ground, I am confident that BBC Worldwide in India will continue to produce quality formats and local productions that will appeal to our growing audience," says Aga.

Last month, BBC Worldwide India was recognised at the 2013 Asian Television Awards when Disney Q Family Mastermind (India) was awarded the Best Game/Quiz Programme. The format was adapted from the classic BBC format, Mastermind, which was revised to include families as participants. It is aired on Disney Channel India.

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