Sony Six to telecast second season of Caribbean Premier League

By afaqs! news bureau , afaqs!, New Delhi | In Media Publishing | July 10, 2014
The league will be broadcast from July 11th to August 17th across SIX HD and SD feed.

MSM India's sports and entertainment channel, Sony Six is all set to broadcast exclusive live coverage of the Caribbean Premier League (CPL) for the second consecutive year.

The channel will show live coverage and highlights of all 30 CPL matches. The tournament will feature global cricketing superstars Chris Gayle, Kevin Pietersen, Dwayne Bravo, Ross Taylor, Saeed Ajmal and Kieron Pollard.

This year, the domestic Twenty20 tournament league will commence at Grenada before moving on to the other Caribbean nations.

Prasana Krishnan

Says Prasana Krishnan, MSM EVP and business head, Sony Six says‎, "The Limacol CPL was a huge success in the first year and we are pleased to continue our association with them for the second consecutive year. This year, the matches are scheduled through Thursday to Sunday featuring some of greatest global cricketing superstars. We are confident of providing our fans with an enhanced viewing experience of one of the most eagerly-awaited cricketing series."

Pete Russell, COO, CPL states, "We're delighted to team up with Sony SIX again this year. Top class T20 cricket in a carnival-like atmosphere has proved a hit with fans everywhere and we expect the 2014 tournament to be bigger and better than before."

The league will kick-start on Sony Six with coverage of the opening clash between Guyana Amazon Warriors and Antigua Hawksbills in Grenada on Friday 11th July 2014 at 11.30 PM on Six HD and SD.

Sony Six had, earlier, won the exclusively broadcast rights of international sporting properties like The Pepsi IPL, 2014 FIFA World Cup, UEFA EURO 2016, Qualifiers for UEFA EURO 2016, European Qualifiers for 2018 FIFA World Cup, 2018 FIFA World Cup, TNA, The Australian Open Tennis Championship, The NBA and The Ultimate Fighting Championship (UFC).

Since its inception, the channel has successfully managed to target the youth of India through a mix of sports and entertainment. The channel is a part of the network of channels distributed by TheOneAlliance - a joint venture between Multi Screen Media and Discovery Communications India.

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