Doordarshan Appoints Tauquir Zaidi as Head - Network Sales

Zaidi's top priority is to develop a promotional strategy that will help the business identify its core target markets and set measurable goals to multiply revenue.

Doordarshan, the 55-year-old public broadcaster, has strengthened its sales team with the appointment of Tauquir Zaidi as head - Network Sales. He will be based at Doordarshan's Delhi office.

Zaidi will help develop creative approaches towards sales and customer service. His top priority is to develop a promotional strategy and help the business identify its core target markets thereby setting measurable goals to multiply revenue.

"Working with DD is a huge opportunity and I eagerly look forward to this assignment," says Zaidi. He opines that it's vital for the success of the organisation to implement a well-thought-out marketing plan that aims towards growth of the organisation by providing feasible solutions to the clients.

Zaidi brings with him over 17 years of experience in advertising and sales. Prior to joining DD, he has also worked with esteemed media companies like Star, NDTV, and Times Television Network.

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