Essel Vision Productions (EVPL) has appointed Girish Johar as the head - Global revenue of its film division. The strategic vision of the business is to strengthen its revenue streams from the films division.
Johar will be responsible for existing, as well as new, revenue streams from films across all languages and mediums. In his new role, he will report to Akash Chawla, business head - EVPL.
According to the company, Johar has been involved in promoting and selling of more than 130 films till date - in various capacities. He has worked with production houses like Balaji, Sony, Disney and UTV Motion Pictures, and hold experience in different verticals - marketing, production, exhibition and global distribution.
Additionally, he has actively worked on seeking in and around film branding and alliance partners, trade initiatives for buying, selling and networking. During his tenure, he has defined the business and market for films releasing in various languages - Hindi, English, Bengali, Punjabi, Tamil, Telugu and Marathi. A graduate in Economic Honors, Johar has holds an MBA degree in Marketing and IT.
For the record, the production company has made films like 'D-Day', 'Gulaal', 'Natrang', 'Kaaksparsh'. In the television space, the company has been successful with programmes like 'Fear Files', 'Dance India Dance' and 'India's Best Dramebaaz', 'Saregama', 'DID L'il Masters', 'DID Super Moms', on Hindi TV, and 'Eka Peksha Ek' and 'Fu Bai Fu' amongst others on Marathi TV.