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Imagine Communications wins Trèsmode's Creative Mandate

By afaqs! news bureau , afaqs!, New Delhi | In Advertising | December 12, 2014
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The agency will strengthen the brand's presence in the Indian market.

European footwear brand, Trèsmode has awarded its creative mandate to Imagine Communications. The agency will handle all creative responsibilities for the brand strengthening its presence in the Indian market.

Kapil Mahtani

Anish Dalal

"The immense understanding of the lifestyle space and out of the box thinking of Imagine Commumications gave us the confidence that they were the right agency to partner with. The team has great understanding how creativity has to be linked back to the vision and business plan of the organization. We very excited about this association and are sure it will further build our brand position to be recognised as one of the most fashionable footwear brands," says Kapil Mahtani, CEO, Trèsmode.

Adds Anish Dalal, co-founder and creative strategist, Imagine Communications , "Our role with Trèsmode going forward, is to develop long term creative strategy and to create engagement programs to help deepen Trèsmode's relationship with existing customers and to acquire new customers."

Trèsmode was launched in the Indian market in 2007. Designed at a studio in Florence, Trèsmode's shoes are manufactured across the world. With young, cool and fashion forward designs, the brand is known for keeping up with the latest trends as seen on the ramps in London, New York, Paris and Milan.

Founded in 2004, Imagine Communications has been known as a creative agency that provides strategically driven communication and design solutions to clients such as Axis Bank, HSBC Bank, Gem & Jewellery Export Promotion Council (GJEPC), Moksh Jewellery, etc.

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