The MobileStore: Amalgamating online and offline store experience

By afaqs! news bureau , afaqs!, New Delhi | In Digital | January 30, 2015
The retailer promises delivery withing four hour of purchase.

Mobile telephone retailer, The MobileStore has tied with three price comparison websites to make quick delivery to the online buyers possible through its network of 700 stores across India.

Mobile phones listed on,, by The MobileStore will get delivered withing four hours of purchase. Customers also have an option of pick up from the nearest store. Thus bringing the physical store experience to online shoppers which no other online market player can. Once a user books a particular mobile phone model listed by The MobileStore he/she will receive a call from the nearest retail store and an executive will go to his house to deliver the phone within four hours.

Apart from this, The MobileStore comes with a host of benefits as a trained sales buddy from the store delivers the mobile phone right at one's door step, assists him with his new phone setup along with data transfer, screen guard installation and selection of the right insurance products and accessories. All this with easy payment options of cash or card.

Himanshu Chakrawarti

Himanshu Chakrawarti, CEO, The MobileStore says, "All sellers on various market places are competing to provide customers with best pricing, but are lacking the ability to offer instant delivery or instant gratification that increasingly customers are looking out for. With this service The MobileStore provides a combination of both great pricing and instant gratification. With our extensive reach across the country along with a well distributed inventory and trained executives this new initiative is hard to beat. This strength will aid us in bringing the 'store experience to online customers'."

The MobileStore India provides, multi brand handsets, tablets, accessories, connections, repairs, easy EMI solutions and VAS, across its 700 outlets in 90 plus cities. The MobileStore launched smartphone destination store 'The MobileStore Lounge' at Pune, Mumbai, Delhi-NCR, Bangalore, Kolkata and Baroda.