Sign up for afaqs! Newsletters
Always has come back to remind girls, and everyone else, that #likeagirl is a strong word. In its newest campaign, after the immensely successful #Likeagirl Super Bowl campaign in 2014, it uses the term as a compliment in sports, academics and everyday life. It even features a cameo from Olympic ice hockey player Hilary Knight, who, in her own words, shoots 'like a girl'.