afaqs!

17 million Facebook conversations in India during India-Aus match

By afaqs! news bureau , afaqs!, New Delhi | In Digital | March 27, 2015
  • 33
The social media platform claims that, globally, 8.8 million people drove 24.5 million interactions (posts, comments and likes) around the match.

Social media platform Facebook was overflowing with discussions and conversations around the India-Australia semi-final match on March 26.

India-Australia semifinal

As both the teams clashed, conversations on Facebook sparked off as millions joined in with ball-by-ball commentary during the crucial game.

India-Australia semifinal

According the data released by Facebook, globally, 8.8 million people drove 24.5 million interactions (posts, comments and likes) around the match on Facebook. In India, six million people contributed to 17 million interactions.

India-Australia semifinal

According to Facebook, the most talked-about player from the Indian team was Virat Kohli, while Steve Smith dominated the conversation from the Australian side.

India-Australia semifinal

Sharing further insights, Facebook says that the top demographic (in descending order) discussing the match on Facebook were - men between 18-24 years, men between 25-34 years, women between 18-24 years, women between 25-34 years, and men between 35-44 years.

India-Australia semifinal

Some of the well-known celebrities who took to the social media platform to share their views were MS Dhoni, Sachin Tendulkar, Yuvraj Singh, Cricinfo, ICC, Darren Lehman, AB De Villiers, the Australian Rugby team, Aamir Khan and Shah Rukh Khan.

Apart from these celebs, several news publishers also took to Facebook to connect with their readers.

  • 33
Search Tags