afaqs!

Raghav Bahl's The Quint initiates creative and media pitch

By Prachi Srivastava and Devesh Gupta , afaqs!, Mumbai | In Advertising | March 31, 2015
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The pitch is currently underway in New Delhi.

Raghav Bahl-owned Quintillion Media is scouting for a creative and media agency for The Quint.com.

Raghav Bahl

The Quint.com, a mobile-first news service, was launched this month. It has been uploading stories and videos on its social media platforms (Facebook and Twitter), since January 2015.

The content on The Quint.com is a mix of text stories and videos. They are both original and sourced from wires. The service is expected to be subsequently rolled out across platforms.

The pitch for The Quint.com is current underway in New Delhi.

Bahl confirmed the news to afaqs! and said, "We will be doing a full brand-building exercise, and have initiated a creative and media pitch. It's an on-going process and hopefully, we will conclude it soon."

Bahl, founder and managing director of Network18 Group until its acquisition by Reliance Group, ventured into the digital news domain by launching the digital media company Quintillion Media, last year.

Besides The Quint, Quintillion Media has a digital publishing and analytics service called Quintype. The company is based in San Franscisco.

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