Maxus is media AOR for ShopClues

The incumbent agency on the account is Exposure.

Maxus has won the media planning duties for ShopClues.com, following a multi-agency pitch. The Maxus Delhi team will be managing the account under the aegis of Navin Khemka, managing partner, Maxus. According to sources, other agencies in the pitch were Madison, ZenithOptimedia and DDB MudraMax.

On winning the account, Kartik Sharma, managing director, Maxus South Asia, says, "It is indeed a prestigious win for us, and we are thrilled to partner with the ShopClues team and to grow with them as their business scales newer heights. We are particularly excited to bring out the best business-oriented solutions for them."

Radhika Aggarwal, co-founder and chief business officer, ShopClues, states, "We are excited to have Maxus on board and confident that their innovative strategic and creative inputs will create the right buzz that we, as a brand, need today. We expect a lot of superlative work on our brand. Congratulations to Maxus once again."

Maxus is a global communications consultancy that helps marketers build profitable relationships between consumers and their brands. Having a talent team of 2,500 people across 55 markets, it is a part of GroupM that serves as the parent company for all of WPP's media agencies.

ShopClues is a managed marketplace and claims to have more than 40 million monthly visitors on its website. Founded in July 2011 in Silicon Valley, ShopClues ships in over 12, 000 cities across India and has thousands of online stores. The company is run by a team of over 600 people and is funded by institutional investors; is an Indian subsidiary of Clues Network Inc., a US Corporation and is based out of Gurgaon.

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