Rameet Arora, the chief marketing officer, Zomato has resigned ending his 10-month long stint at the company. He had joined Zomato from McDonald's in September last year. Zomato's spokesperson confirmed the development to afaqs!.
Prior to joining McDonald's in 2010, Arora was a part of the founding team of Colors. At the Hindi GEC, Arora dealt with branding, consumer pull, new launches of shows and sustained affinity of the channel. Arora began his career in advertising in 1996 at Arms Communications. He stayed there for a year and a half before moving to Rediff for almost a year. Thereafter, he did a short stint at McCann-Erickson.
In 2000, he joined Leo Burnett as senior account supervisor. Arora was with Leo Burnett for more than eight years. During that span, he worked as director, corporate initiatives and spearheaded the recruitment and reputation drive. Arora handled brands such as McDonald's, Hitachi, UTI, Future Group, Asia Pacific Breweries, Heinz and Complan during his tenure in the advertising world.