The Epic Channel partners with social networking app QuizUp

By afaqs! news bureau , afaqs!, New Delhi | In Digital | September 14, 2015
The Epic Channel collection on QuizUp app allows for innovative engagement with its shows such as 'Stories by Rabindranath Tagore',' Jaane Pehchaane' and ' Mid-Wicket Tales'.

The Epic Channel has tied up with social networking app called QuizUp to feature its own collection on the app. The Epic Channel Collection on the QuizUp app allows for innovative engagement with shows such as 'Stories by Rabindranath Tagore',' Jaane Pehchaane' and ' Mid-Wicket Tales'. These shows are currently featured as independent topics on the app. Each topic has questions based on the show content, besides other relevant aspects.

QuizUp is known for its ability to connect people through common interests via a unique game-play experience and other social features. This new partnership is expected to provide a common ground for both the audiences as well the users of the app, to create a highly entertaining experience.

Mahesh Samat

Mahesh Samat, founder and managing director, The Epic Channel, says, "We are happy to announce that we are the first Indian brand to have its own collection on QuizUp. The channel is always looking for innovative ways to engage audiences. QuizUp is a leading platform to provide engagement, and we could not be happier to be associated with them."

Expressing his views on the partnership, Thor Fridriksson, CEO, QuizUp, adds, "We are delighted to be partnering with The Epic Channel, which has a unique bouquet of offerings. Our collaboration around custom-made topics for its leading shows would surely be loved by viewers and our loyal fan base. QuizUp has been on a mission to connect users globally through common interests, and the channel's offerings around unique interests create a great synergy."

QuizUp is a real-time trivia game in which one user competes against another over an interest-led topic. Claiming to have 70 million plus users worldwide, the app also allows users to challenge friends and strangers to trivia battles across 1000 plus topics. Epic Television Networks is an integrated media company that commenced operations in 2013. The company has been set up to build segmented offerings, the first of which is The Epic Channel that creates new IPs, characters and stories in the space of Indian history and mythology.

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