nexGTv, a subscription-led video entertainment app, has acquired the digital rights to 25 key entertainment assets developed and distributed by ATechnos, a digital media content distribution and techno media company.
ATechnos provides services in the video/audio/text/image/app distribution and production domain. Its media distribution network in over 52 countries have empowered thousands of customers worldwide and enabled several key content distribution partnerships. ATechnos is currently distributing approximately 11,000 clips in more than 17 languages on a daily basis.
Speaking on the tie-up, Abhesh Verma, chief operating officer, nexGTv, says in a press release, "In today's digital-first world, snackable viral content is fast emerging as the preferred entertainment option for viewers across the globe. Even Indian viewers have caught on to the trend as can be witnessed by the rise in mobile-based video data traffic within the country."
Verma further adds, "Since we, at nexGTv, have always tailored our offerings to meet the requirements of our subscribers, partnering with ATechno was a logical decision. The association greatly augments the entertainment options available on our platform and allows our users to stay informed about the latest trends, developments, and gossip from the entertainment industry worldwide."
The move will allow nexGTv users to view premium videos containing celebrity interviews, and public reactions on trending topics, besides style updates and news that range from bewildering to bizarre from around the globe.
Be it a sneak peek into Shahid Kapoor's workout videos or the controversial scandals inside the Big Brother house, nexGTv subscribers can catch up on all the latest news and developments in the world of entertainment.