A look at the Indian work that won Lions at the International Festival of Creativity last night.
Cannes Lions 2016: Creative Effectiveness and Design Lions for India
Winning agencies include BBDO, McCann and J. Walter Thompson.
McCann Worldgroup's 'The Dancing Letters' campaign for Maharashtra Dyslexia Association won a Silver Design Lion (Publications & Editorial Design sub-category) and a Bronze Design Lion (Books sub-category).
J. Walter Thompson's Blood Banking campaign for Indian Red Cross Society won a Silver Design Lion.
BBDO's 'Share the Load' campaign for P&G's Ariel Matic won a Bronze Creative Effectiveness Lion.