Twitter India and PING Network launch live video series

By afaqs! news bureau , afaqs!, Mumbai | In Digital | September 29, 2016
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Streaming on Periscope, the series will have senior journalist Govindraj Ethiraj interview industry leaders.

Twitter India and the digital video entity PING Network are together launching 'Megabites', a live video interview series with business and technology leaders over Twitter's live streaming app Periscope.

The first show themed 'Will India Remain A Fast Growth Economy?' will see journalist and founder of PING Network Govindraj Ethiraj in conversation with Adi Godrej, chairman, Godrej Group, in a live programmed chat show format.

Megabites on Periscope

Govindraj Ethiraj

An official statement says that 'MegaBites' will focus on issues which are at the confluence of business, technology, and daily lives, and offer a perspective on how businesses and the captains of industry are gearing up for and responding to the challenges of tomorrow. This interactive Periscope show will invite a new business and technology leader every fortnight and will draw in India's mobile audiences, and engage in issues that go beyond the 24-hour news cycle. People can join the Periscope show live, leave their questions by commenting in real time, and participate in the conversation by Tweeting with the hashtag #MegaBites.

Speaking on this partnership, Govindraj Ethiraj says, "#Megabites will bring India's business leaders on the same platform as young India and have them interact on issues that matter the most to the economy, to the country, and to our future."

This year, Twitter India, through various programmed Periscope shows, has focussed on programming live video content on the platform with industry stalwarts in the areas of sports, food, safety, and entrepreneurship.

Keya Madhvani, head, media partnerships, Twitter India, says, "Through #MegaBites, our newest Periscope series, viewers can keep a finger on the pulse of conversations at the intersection of business and technology. The idea behind a programmed Periscope show is to foster a new format of digital storytelling via live video that is thought-provoking, conversational, substantive, and distinct from mainstream content."

Entrepreneur and politician Nandan Nilekani, and founder and CEO of Future Group Kishore Biyani are slated to be the next guests on the series.

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