GEC Watch: Colors and Zee Anmol dominate the No.1 position in Urban and Rural markets

By afaqs! news bureau , afaqs!, Mumbai | In Media Publishing | November 10, 2016
In Week 44, Colors' Shakti - Astitva Ke Ehsaas Ki replaced Naagin - Season 2 as the most watched show in the Urban market.

BARC Data: Top Hindi 5 GECs of Week 44 - October 29 - November 4, 2016-HSM: NCCS All: 4+ Individuals: BARC India base - All India (U) and (R). (Impressions in 000s.)

Top five Channels in Urban market:

In Week 44 of BARC's television viewership data for the urban market, Colors continued its domination at top the table despite of seeing a drop in the ratings with 430705 Impressions compared to 454724 in the previous week.
Star Plus continued to be at No.2 position with 385790 Impressions versus 440275 Impressions in the previous week. Sony Sab was at No.3 position with a marginal increase in the Impressions of 287684 compared to 287036 Impressions in last week.
Sony Entertainment Television and Zee TV remained at 4th and 5th position with 273251 Impressions and 255444 Impressions, respectively.

Shakti

Top five shows in Urban market:

Colors' Shakti - Astitva Ke Ehsaas Ki, replaced Naagin - Season 2 as the most watched programme with 6895 Impressions. Naagin Season 2 that got pushed to No.2 was with 6617 Impressions, followed by Sony Entertainment Television's The Kapil Sharma Show with 6233 Impressions.
Zee TV's Kumkum Bhagya stood at No.4 with 6092 Impressions while Colors' Udaan completed the list of most watched channels with 5776 Impressions.

Top five Channels in Rural market:

Zee Anmol remained the most watched channel in spite of losing ratings in week 44 with 336388 Impressions compared to 387086 Impressions in last week. Sony Pal was at No.2 with 324581 Impressions (last week: 322007). Rishtey jumped to No.3 position with 296692 Impressions compared to 295230 Impressions in last week. Star Utsav was at No.4 with 294650 Impressions versus 306435 Impressions in Week 43. Colors stayed at fifth spot with 207639 Impressions (last week: 228678).

Top five shows in Rural market:

Rishtey's Naagin continued to lead in Week 44 with 5997 Impressions while Zee Anmol's Jodha Akbar replaced Bandini with 5431 Impressions. Star Utsav's Saath Nibhaana Saathiya was at third position with 5233 Impressions. Colors' Naagin - Season 2 was at No.4 position with 5127 Impressions while Zee Anmol's Bandani was at No.5 position with 5092 Impressions.

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