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From Top 20 to Top 10: Sanjivani closes the gap

By , agencyfaqs! | In | October 17, 2003
The medical show, which veered into soap territory in recent months, has hit it off well with audiences, moving into the Top 10 in week 40


For the 'medical show', which veered into soap territory only in recent months, a jump into the Top 10 is definitely a big leap forward. Sanjivani - A Medical Boon, which till week 39, that is, September 21 to 27, 2003, was at No 15 with a score of 7.9, has gained a decisive lead with a jump straight to the seventh spot in week 40, that is, September 28 to October 4, 2003, with a score of 10.1. (Source: TAM Media Research; base population: C&S 4+, All India)

This lead comes at a time when the show is at a crucial juncture with Dr Rahul in jail for the alleged murder of Dr Aman, the fiancé of Dr Juhi. If bumping off characters seems to be a persistent trend in tellydom, another show, which reached dizzying heights with the demise of its central character, is Kyunki Saas Bhi Kabhi Bahu Thi. This show continues to dominate prime time viewership well after those heady days following the original Mihir's (played by Amarr Upadhyay) demise two years ago.

This week, the show has the maximum TVR of 11.5 followed by Kahaani Ghar Ghar Ki with 11.2, 10.6, 10.4 and 9.5. Kyunki occupies positions Nos 4 and 6 in addition to the No 1 spot with scores of 10.5 and 10.3 followed lastly by the third K in the Balaji triumvirate, namely, Kasautii Zindagi Kay, which has a score of 9.5 respectively.

In all, STAR Plus has an overwhelming presence on the ratings chart with 72 shows followed by Sony with 12. For the latter, the leader is Jassi Jaisi Koi Nahin with a TVR of 3.9, 3.3, 3.1 and 2.9 respectively. Devi, the social thriller telecast on Fridays at 9.00 pm, has a score of 3.2 while Kya Hadsaa Kya Haqeeqat, Kkusum and CID have scores of 2.8, 2.7 and 2.3 respectively.

The in-between slots for Sony are filled by additional entries of Kya Hadsaa and Kkusum, the former with TVRs of 2.3 and 2.2 and the latter with scores of 2.6 and 2.2.

ZEE TV remains conspicuous by its absence while general entertainment channels, SUN TV and Gemini TV, which are part of the SUN Network, are the only representatives from the south in the Top 100. For SUN, the leader is a film-based show titled Swamy at 4.3, followed by its popular Tamil soaps Metty Oli and Annamalai at 3.7 and 3.5 respectively.

Gemini, the Telugu channel from the SUN Network, has serial Ninne Pilladata and comedy Amrutham tied with a TVR of 2.2. © 2003 agencyfaqs!

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