Streak your hair red. Before it streaks itself gray.

Brand : TVS Apache | Product Group : Automotive | Automotive Products | Name of Agency : McCann Erickson | City of Agency : NA | Country Of Agency : India | Client : TVS | Work type : Client work | Date of publication / release : May 1, 2008 | Body copy :

Headline: Streak your hair red. Before it streaks itself gray.

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Baseline: It's now or never.

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