Labor Ville

Brand : Child Relief and You (CRY) | Product Group : Public Service | Social Service | Name of Agency : | City of Agency : | Country Of Agency : | Client : CRY | Work type : Personal work | Date of publication / release : May 20, 2010 | Body copy :

He plows the land, plants seeds, fertilizes them and harvests the crop.

Yet he does not reap any rewards. If things go well, all that he might earn is a half satisfying meal. For him, this is his means of livelihood, not fun. There are more than 12.67 million* like him who are made to play this game. Send them a gift of freedom. Take the initiative.

CRY urges you to act on it! If you come across any incident of child labour, please report it to us immediately. Help us to help them. To ignore it, is a crime as grave as forcing the labour itself.

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